Logrolling in negotiation refers to the "practice of trading across issues" to secure an agreement. It involves each side making concessions, also known as "trading off" an issue. The principle is to offer the other party something they value more in exchange for something you desire more.

Logrolling can be used to tackle multiple issues and can be instrumental in overcoming partial roadblocks. Negotiations are often complex, presenting numerous factors that the opposing sides value differently. Nonetheless, differing perspectives can provide an opportunity to create value.

When preparing for negotiations, experienced negotiators prioritise the issues and make a concerted effort to understand their opponent's preferences. Negotiators take turns conceding less valuable points in exchange for those they value more. This is logrolling.

Although easier said than done, logrolling can effectively resolve deadlocks, while ensuring that all participants feel heard and respected. All parties compromise, yet they still leave with some of their top priorities.